Color Experience

Discover the ability to create stunning shades with balanced results that feature natural depth and vibrancy. Our unique ME+ technology may reduce the likelihood of developing new allergies by up to 60 times. Additionally, it is designed to minimize hair damage when re-treating previously colored hair.

Mixing and Coverage

This product features a 1:1 mixing ratio and is suitable for covering white hair and lightening up to 5 shades. It produces bright, vivid colors that are sure to stand out. Thanks to specially formulated color pigments that bond effectively to the hair, you can enjoy long-lasting color and brightness.

Be sure to review the instructions included in the packaging for proper mixing and application techniques. The recommended mixture amounts and application methods provided on our website may vary depending on the specific dye and technique you wish to use.

Application Guidance

Oxidant is the creamy liquid that activates the hair dye. Choosing the right oxidant is crucial for achieving the desired hair color. Using an oxidant that is not appropriate for your specific coloring process could lead to unsatisfactory results. Therefore, select your oxidant with the same care you use when choosing your dye. We recommend using the same brand of oxidant as your chosen color. You can easily find a suitable oxidant for your intended application in the table below.